Websites & IDX
Agent websites, MLS search, area pages, and showing up in Google
An agent website has two jobs: show up for the people searching your market, and give them a reason to reach out once they arrive. Everything in this section is about one
Start with what a site costs and what IDX actually is, then read why most agent sites don’t rank, how to build area pages that do, and what changes when you trade a brokerage-provided site
Every guide in Websites & IDX
Moving off a brokerage website? Your domain, leads, IDX feed, email and rankings don't all come with you. What to check before you go, and
The 2026 guide to real estate agent websites: how IDX works, published prices, the pages you need, area guides, speed, lead capture, SEO
Buyers are asking assistants to find them an agent. What decides whether you get named, and why most of it happens off
Why most agent sites lose local search: no pages for the queries buyers make, duplicated listing pages, and slow phones. What
What an agent website costs in 2026, from DIY builders to design agencies, with first-year totals (build plus 12 months) from vendors'
An IDX website should catch local search, record what buyers do and feed your CRM. How to tell a brochure site from a working one, and what to
IDX, MLS, RETS and RESO explained without jargon: how listings reach an agent's website, what the MLS display rules require, and what to ask
