Give every website visitor an answer,even when you’re unavailable.
Your AI assistant uses your website, listings, and business information to answer questions around the clock. It can capture new leads and showing requests, then hand the conversation over to you when someone is ready
- Any hour
- Answers visitor questions on your website day,
night, and weekends. - Any language
- Responds in the same language your visitor uses, making it easier for more people
to get help. - Your listings
- Answers questions about your properties and can help visitors search for homes right
on your website.
It knows your website, your listings, and how you do business.
The assistant uses your website, your notes, and your listings to answer questions with context specific to your business. If it doesn’t know an answer, it says so and saves the question for you to review. Add the answer once, and it can use it the next
- Uses your website, notes, and listings
- Saves unanswered questions for you to review
- Stays within the topics and boundaries you set
It can search, calculate, and find the right page.
The assistant can use the tools already built into your website. It can search listings based on what a buyer asks for, take visitors to the right page, and help with calculations like payment estimates and
It turns conversations into real next steps.
When a visitor is ready, the assistant can collect their contact information, capture a showing request, and pass everything to you with the conversation attached. You decide when it should ask for contact details, and showing times come to you for confirmation before
- Capture contact details at the right point in the conversation
- Turn showing requests into tasks for you to confirm
- Keep the full conversation with every new lead
- Record texting consent when it’s provided
Step in without starting the conversation over.
When a visitor asks for a person, you’re notified right away. Open the chat, pick up exactly where the assistant left off, and reply as yourself. When you’re done, hand it back to the assistant and the conversation keeps going with the
It knows what not to say.
It follows fair-housing rules and never steers. It never gives a home value or price range, never quotes market numbers it wasn’t given and never sees your CRM. A daily limit keeps it in check, and if it’s ever reached, visitors get your
You decide how the assistant represents your business.
Customize the look, opening message, lead-capture timing, and the topics it should or shouldn’t discuss. Add your own guidance and change the settings whenever
Comparing your options?
See how Broker & Agent compares with other leading real estate platforms, with features, pricing, and key differences laid out side by side. Every price is sourced and dated.
What’s in each plan
The assistant comes with Growth websites. See pricing
- AI assistant is not included with
the Launch plan
- The AI assistant
on your site - Answers from your pages,
notes and listings - Leads and showing
requests in chat - Take over a chat
live (opening soon)
Questions aboutthe assistant.
How does an AI chatbot on a real estate website work?
Visitors open the chat and ask questions in their own words. Your AI assistant answers using your website, your notes, and your listings, searches homes based on what they ask for, and captures their contact details or a showing request
What happens when a visitor wants to talk to me?
You’re notified right away by email and push alert. In Site Manager, you can open the chat, pick up where the assistant left off, reply as yourself, and hand it back
Can it book showings?
It captures showing requests. The visitor picks a time that works for them, and you get a task to confirm it, so nothing goes on your calendar until
Does it follow fair-housing rules?
Yes. It’s built to strictly follow fair housing laws, it doesn’t give home values or price ranges, and it won’t quote market statistics
What languages does it speak?
It responds in the same language your visitor uses, making it easier for more people
What if it doesn’t know an answer?
It says so and offers to pass the question to you. The question is saved for you to review, so you can add the answer once and it can use it the next
Which plans include the assistant?
The AI assistant is included with the Growth plan. It isn’t part of the Launch plan or
More website features
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